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Thursday, December 1, 2011

[Review] Mentholatum Mogitate Kajitsu Lipbalm

I'm introducing a product from the #1 Bestselling Lipbalm brand in Japan, Mentholatum.

Mentholatum launches the Mogitate Kajitsu lipbalm series in Singapore.


In Japanese,
“Mojitate” means “Fresh”
“Kajitsu” means “Fruits”
Therefore, "Mojitate Kajitsu" means "Fresh Fruits". 


The growing demand in natural products is seen as consumers are now more aware of their health and wellness benefits - probably one of the reason why there are many brands coming up with natural products.


Take your pick in five different fruit mixes of the lipbalm:


Strawberry, Grape & Berry


Orange & Mango, White Peach, Lemon & Lime


I received the Grape & Berry one :)
One of my favourtie among the five choices.


Nourishing real, natural fruit juice & honey formula
Mogitate Kajitsu is made with Fresh Fruit Juice which contains essential minerals and vitamins that provide benefits to the lips and body. It also nourishes your lips and make it soft and supple.
Honey heals and renews the lips.
Squalane (easily absorbed and similar to the natural oil on our skin) helps to reduce the winkles caused by aging and sun damage.
Grape Seed Oil helps to repair skin.
Vitamin A & E are antioxidants that retard lip aging, and give lips a healthy shine.



Oh, did I mention that it also has UV protection? :)



Small and cute :) Portable.



The moment I open the lipbalm, I smell the chewy sweet that I used to eat. Nice scent.
The texture allows smooth application and it does not feel oily. After application, my lips feel slightly "heated".

I like the lipbalm mostly because it is made of natural ingredients, which means it is good for us. What's more is fruits - they are part of our daily meal. It will feel as though you are having the fruit :)


The Mentholatum Mojitate Kajitsu lipbalms retail at $5.90 each
exclusively at all Watsons stores.

So what's not to try? :)
1 lipbalm, 5 choices, many benefits.

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